VPDCS Increases Malibu Mirage Owner Pilot Association’s Advertising Revenue and Frequency of Magazine Production
For Immediate Release
October 1st, 2017
Traverse City, Michigan: VP Demand Creation Services (formerly Village Press, Inc.) is proud to announce they have helped the Malibu Mirage Owner Pilot’s Association add two more issues to distribute to members. Members will receive a total of six issues throughout the year beginning in 2018. The partnership between VPDCS and MMOPA began in fall of 2016, with the first issue being printed and shipped in December. Before partnering with VPDCS, MMOPA’s magazine had a net loss each issue. Since their onboarding, advertising sales created a revenue surplus of over $7,000 on the very first issue with each subsequent issue generating a surplus as well. The magazine is also converted and offered digitally on the website.
The Malibu/Mirage Owners & Pilots Association (MMOPA) is a not-for-profit organization dedicated to the interests and safety of owners and pilots worldwide who fly the Piper PA-46 (Malibu, Mirage, Meridian, JetPROP and Matrix) high-performance aircraft. Founded in 1988, MMOPA serves more than 900 members, and is open to any current or prospective owners, as well as individuals and organizations that provide services to the PA-46 community. Membership benefits include a subscription to MMOPA Magazine (published six times a year), an annual fly-in convention, regional training and social events, access to technical experts, and a vibrant online membership forum.
VP Demand Creation Services is an industry leading special-interest magazine publisher, a nationally-recognized fulfillment services company, a turnkey provider of out-bound and in-bound marketing services, and a commercial and digital printing services company based in Traverse City, MI, since 1969.
